06.06.2016

How TV is Measured. Video Tutorials.

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Topics: Education.
Areas: Data literacy.
Geography: Ukraine, Kiev, Lviv
Period: 05/2016

Videos from the third training which was implemented by the Ukrainian Center for Social Data within the “Open Data: Training for NGOs and media” project, in partnership with the Center for Ukrainian Reform Education. 

Below are the videos from lecture 2 – Measuring the Media, in which one could learn what is a “TV rating”, how TV viewing is measured, what Ukrainians are watching.

All videos are in Ukrainian language (sorry no English translation).

Lecturer: Orest Biloskurskiy

Measuring the Media. What “Rating” Is.

Measuring the Media. How TV Broadcast Is Structured.

How Much and How Ukranians are Watching TV

How data on TV viewing is collected

What ratings tell us: the case of news